Currently, the ASEAN Trade in Goods Agreement (ATIGA) – ASEAN`s main agreement on regional tariff reduction – contains a number of criteria for determining the country of origin of a product and guidelines for determining whether certain products benefit from preferential tariff treatment. With the introduction of the ACS and the increasing harmonization of regional standards, the importance of regional supply chains cannot be underestimated. Further progress in regional integration is expected to continue these trends, further reduce trade barriers and reduce the impact of compliance on businesses throughout the region. While ASEAN`s prospects are good, success will ultimately depend on the ability of market participants to understand and seize the opportunities offered under agreements such as the ASEAN Agreement on Trade in Goods. The ASEAN Agreement on Trade in Goods was signed on 26 February 2009 and is the result of the expansion and consolidation of all existing provisions of the CEPT-AFTA Agreement and the relevant ASEAN economic agreements and instruments. Unless otherwise provided, ASEAN Member States (AMS) shall eliminate import duties on all products traded between SSAs until (a) 2010 for ASEAN-6 (Brunei, Indonesia, Malaysia, Philippines, Singapore and Thailand) and (b) 2015, with flexibility until 2018 for CLMVs (Cambodia, Laos, Myanmar and Vietnam). . . .